Marketing teams have access to an unprecedented amount of data and customer insights, but too many aren’t actionable or useful. It may be fascinating that 40% of your customers come from Kansas, but how does that help your...
The global pandemic has confirmed what many marketers already knew: the telephone is an integral part of the consumer purchase journey. That’s why many are leveraging call analytics platforms that collect, analyze and act upon the growing volume of...
I went in skeptical, and ended up never wanting to leave. Hello people of the internet — and welcome! I am here today to talk to you about the desert. More specifically, a desert oasis in Southern California also referred to as Palm Springs. Kate Ballis / Getty Images/Image Source In case you aren't familiar,…