Danyel O’Connor joins from Good Foods Group.
Thomas Ranese previously served as marketing leader for Google, Uber.
Alpha Foods is company’s sixth acquisition since 2020.
Seeks to cut approximately 100 million lbs by 2030.
Sees ‘more normalized’ fiscal 2024.
Appointment comes several months after company’s legal disputes with namesake founder.
Founder Jessica Kwong formulated the plant-based jerky for all lifestyles.
Company eyes 10% market share.